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    Volvo Walked Away From Wagons, Now Polestar Steps In

    13 hours ago

    by Thanos Pappas Polestar plans four new EV launches by 2028. A more practical Polestar 4 wagon arrives this year. A new Polestar 2 and 7 SUV will also join the range. Polestar may be wrestling with the sort of losses that keep finance teams awake at night, but it is not backing off. The Geely-owned brand has four new EVs lined up before 2028, each aimed at the market’s sweet spots. On the way are the 5 grand tourer, a more practical wagon take on the 4, a fully reworked 2 sedan, and an all-new 7 compact SUV. Busy times ahead. The ā€œWagonā€ Polestar 4 Polestar’s current best seller is the 4, though its coupe-style roofline has always leaned more toward drama than practicality. That changes in the fourth quarter of 2026, when a new variant arrives with roof rails and a redesigned tail, complete with an actual rear window. Revolutionary, we know. The aim is to attract a ā€œwider customer baseā€, which is executive-speak for people who enjoy seeing out the back. More: Polestar 4 Pricing Is Out And So Is The Rear Window CEO Michael Lohscheller says the updated 4 ā€œcombines the space of an estate and the versatility of an SUV with the dynamic performance that is Polestarā€. In plain terms, it keeps the same underpinnings as today’s car but swaps in a reshaped silhouette and a roomier cabin. Same bones, more boots-and-dogs potential. The Next-Gen Polestar 2 Next up is a full new generation of the Polestar 2, due in early 2027. The current Tesla Model 3 rival has been around since 2019 and received a mid-lifecycle update in 2023, so a deeper rethink feels timely. More: 2026 Polestar 2 Looks The Same But Hides Major Interior Upgrade An official, albeit blurry, teaser suggests the 2 will trade its slightly crossover-ish stance for something lower and sleeker, complete with split LED headlights and a pared-back bumper design. Less high-riding fastback, more grounded sports saloon. Or at least that seems to be the direction of travel. Europe-Built Compact SUV Then there is the Polestar 7, landing in 2028 as a contender in Europe’s largest EV segment. And yes, Polestar’s naming scheme remains mildly baffling. It will be built in Slovakia and share its hardware with Volvo models. Lohscheller describes it as a ā€œprogressive performance-driven carā€ offered at ā€œa very attractive price pointā€. The Grand Tourer Is Here At the top of the tree sits the Polestar 5 grand tourer, which only reinforces the point about that confusing nomenclature. Revealed in production form at the 2025 Munich Motor Show, it is scheduled to begin European deliveries in summer 2026. This is the halo car, the statement piece. It rides on a lightweight bonded aluminum platform and, in Performance guise, packs a dual-motor setup producing up to 872 hp (650 kW / 884 PS). That is comfortably in the realm of serious performance, and proof that Polestar still wants to talk about speed as much as sustainability. Optimism Despite Heavy Losses All of this comes against a complicated financial backdrop. Last year, Polestar posted its best-ever retail sales, shifting 60,119 vehicles, up 34 percent, while also wrestling with deepening losses. Even so, the mood at the top remains upbeat. Despite what Lohscheller calls a ā€œchallenging geopolitical and economic environmentā€, he remains optimistic about the future: ā€œWe are targeting the heart of the EV market, where customer demand and profit pools are high.ā€ Confident words. Now comes the hard part.
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